2-8: Choosing The Right Pricing Strategy

Welcome to the Business of Business - Two Daughters & Their Dad Podcast!

Jennifer, Staci and Jack address another common question new business owners have - how much do I charge?

The family addresses not only what factors you need to consider but they also outline the different strategies about when and how to increase prices.

Of course, words of wisdom abound.  Nuggets in this episode include:
- Price is always an issue in the absence of value
- If you charge more then you have to deliver more
- Pricing attracts quality staff and keeps them
- Don't set your prices out of fear
- Being in business is much to challenging to not be making any money

And, we have a bonus dad quote: "people will find the time (money) to to the thing (have the experience) they want to do."

Email your questions and comments to:  TwoDaughtersAndTheirDad@gmail.com

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Jennifer Faith Dempsey has been in the beauty industry for over 10 years. The last 3 1/2 years she has owned J.Faith Hair Studio. She brings her experience on how she balances entrepreneurship and motherhood.

Staci Joy Dempsey is an insurance agent, a mom and a busy non profit volunteer. She truly understands what it means to be an entrepreneur.  Staci serves as the podcast's host.

Jack Dempsey is the dad who heads up this busy family.  He is a founding partner in Dempsey, Weiss & Associates, an Elmer, NJ based insurance and investment firm begun more than 30 years ago.

The Business of Business podcast is sponsored by:

Dempsey, Weiss & Associates
Meeting the insurance and financial needs of business owners & individuals in NJ & PA since 1989.

J. Faith Hair Studio
Located in south NJ, J Faith Hair Studio is the place to go to become the best version of yourself.

Flying High Agility & Dog Training
Helping people & their pets since 2003. We come to you!

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Email us at: TwoDaughtersAndTheirDad@gmail.com

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Jennifer Faith Dempsey has been in the beauty industry for over 10 years. For the last 5m years, she has owned J. Faith Hair Studio. She brings her experience on how she balances entrepreneurship and motherhood. Check out Jen’s blog.

Staci Joy Dempsey is an insurance agent, a mom, and a busy non-profit volunteer. She truly understands what it means to be an entrepreneur. Staci serves as the podcast's host.

Jack Dempsey is the dad who heads up this busy family. He is a founding partner in Dempsey, Weiss & Associates, an Elmer, NJ-based insurance and investment firm that began more than 30 years ago.